Based on the market’s need for sustainable solutions in the industry and the increasing demand of customers for green alternatives, GENESIS developed BionicV®. It is our contribution to a greener industry and to a product that will define the future market.
It is our motivation to offer sustainable solutions for the mannequin market. The demand for alternatives to fiberglass reinforced polyester (FRP) is growing constantly. With our new label BionicV® we respond to this development, and present a material that completely dispenses with fiberglass. Instead, we use a mix of bio resin and viscose fibers.
Viscose is made from the natural material cellulose which is obtained from beech wood or spruce wood. In a technical process the cellulose is transformed into loose fibers and worked into a viscid fluid in a second step.
Then this viscose mass is pressed through thin jets, coagulates and solidifies. Now the viscose fibers are ready for further processing.
Viscose is used in many areas of our day-to-day life and is particularly popular in the clothing industry due to its positive properties and its similarity to silk. Particularly scarves, blouses and summer dresses are made from viscose. But it is also used in medicine. Due to its excellent absorbing capacity and the precision of the fibers, utensils containing viscose are also used in the cleaning and hygiene industry.
Our retail mannequins made from viscose fibers and bio resin offer considerable advantages compared to conventional materials. Viscose fibers are extremely durable, flexible and shock resistant by which GENESIS‘ high quality standards could be improved even further.
Viscose fibers can be colored without problems, so that we are able to offer semitransparent mannequins, even without varnish. If a varnish is requested, mannequins made from viscose can be easily adapted to an existing mannequin concept because they are visually indistinguishable from conventional mannequins.
The material is extremely lightweight due to which we can offer mannequins with a weight of merely 7,5 kg (excluding the base).
Furthermore, GENESIS take responsibility for their staff and the environment. Due to the use of viscose fibers, many of the work processes during production are harmless for the health of the workers. Processing of the viscose fibers is considerably safer compared to glassfiber.
As the components are present at the production site, we can achieve an improved CO2 footprint. Last but not least, at the end of their lifecycle mannequins made from viscose fibers can be used thermally, where the material is used for energy generation, and can be added to the reusable material cycle.
Make an appointment for a detailed consultation or download our handout.
Genesis Mannequins
15/16 Hickman Avenue
Highams Park, London
E4 9JG, UK
T: +44 20 8522 3000
M: +44 7768 353863
moc.yalpsid-siseneg@ofni
